When your company is owned by an Irishman, you hear about rugby all the time. If you've watched the French beat down a few teams, you can't help but notice the beast on the field known as l'Homme des Cavernes— the Caveman.

Here he is cashing in on fame and cards in a French spot from Pokerstars.

How do you know when a guy like Chabal is bluffing? He tells you. Then you quietly keep playing and let him win. That's how.